Thursday, 13 July 2017

It's All Child's Play At PlayBox...

PlayBox, one-of-its-kind kids play facility catering to children aged 2-9 has set base in Gardens Galleria Mall, Noida, whilst being spread across a sprawling 14,000 sq. ft. area.

Emulating an interesting maze with dedicated play areas for specific age groups, PlayBox is an interactive environment and children play by themselves in a secure, clean and safe space under the watchful supervision of well-trained staff.

PlayBox is divided into five distinct zones dedicated towards specific activities:

My Burrow is a play area catering to 2-4-year-olds. 

My Maze is a play area catering to 5-9-year-olds. 

SnackBox is a Cafe focussing on nutritious as well as yummy food. 

ShowBox is a Studio that will host a series of workshops and events targeting toddlers, kids, parents and in many cases parents and kids together also, from time to time. 

PartyBox is the pseudonym for two dedicated party rooms that are perfect for hosting memorable birthday parties that have an individual capacity of forty pax, with a sliding partition that can be utilized to combine the two rooms. 

With age groups being intentionally demarcated in order to mark two distinct play spaces i.e. My Burrow and My Maze, a play maze for kids aged between 5-9, there is also a height chart sported by J - PlayBox's playful fox mascot - at the entrance, in order to ascertain whether a child is allowed into a certain play area or not, thereby facilitating the separation of stronger older kids from the tender toddlers thus ensuring safety and a certain uniformity among kids of the same physical stature. 

Within My Maze, kids can bounce around on trampolines, try out speed, spiral & roller slides, glide on Tarzan Log, indulge in foam ball battles, crawl through tunnels and tangled webs, as well as cross rope bridges, etc.

The toddler play space, My Burrow, is a completely foam-padded environment with lots of play panels, rotating climb frames, swings, slides, play kitchen for girls, play garage for boys, a construction area for kids to build using foam bricks, etc.

Parents can be with the toddlers within My Burrow, while they can watch their kids explore the space from a distance in My Maze. The play area conforms to the strictest standards of hygiene, safety, and security as per European Norms for Playground Facilities.

The entry and exit points in the facility are controlled and manned by security personnel and the entire play facility is completely monitored by CCTV. The space is well managed by the child-friendly crew who have been handpicked and trained to cater to children in the most efficient way possible.

PlayBox has been designed as an all-encompassing parent-child facility and thus both adults and kids can spend quality time together while feasting on some delicious savories and desserts at SnackBox. the Boutique Kids and Parents Café, that boasts of sumptuous healthy treats for toddlers, kids as well as parents too.

Based on the philosophy of community engagement and parent-child bonding, PlayBox has been built with painstaking attention to detail, that engages toddlers, kids and parents alike.The facility aims to foster and promote social and peer interaction, co-operative play, cognitive development, creativity and imagination through its play activities.

Apart from the crew, another exciting aspect of the facility is its energetic and adorable mascot - ‘J’ the Cool Fox and his inspiration for creating the facility, which is to provide an engaging, enriching and exploratory play area that offers Fun while ensuring Safety. The mascot is visually depicted as an anthropomorphic fox who is clever, caring and intuitive and yet street smart - qualities children of today ought to imbibe.

Right at the entrance, there are photos of J's family and his playful antics, with signages signifying the five respective zones. Also, there is the provision of lockers for safe keeping of personal belongings while parents enjoy with their kids.

ShowBox has a series of interactive sessions lined up over 52 weeks i.e. a unique session every week. From workshops on building paper rockets to Zumba to good parenting to sensitization towards recycling and environment, there are a lot of learning avenues for children.

“PLAYBOX is a community concept that specifically targets the 2-9 age group and their parents with an emphasis on parent-child bonding. Through Play as a medium, we aim to infuse our young guests with values, thinking and skill sets that are essential for their formative years which will eventually help them develop into responsible socially & globally aware individuals”, said Ms. Neha Gupta, the General Manager of the Facility.

“Today, India is a dynamic and lifestyle indulgent demographic with an immense appetite for novel fun concepts. However, this demographic has limited options for quality, safe and well-operated facilities to choose from, especially when we address the 2-9 age group. We, therefore, chose India to launch PLAYBOX as we think the concept is ideal for the demographic and we will be fulfilling the gap that exists in the market”, said Ms. Rosanne Fernandes, the Corporate Business Development Manager at Amusement Services International, the Company that created the concept and owns PlayBox.

PlayBox also aims to foster an environment of sharing and giving as working with several NGOs and foundations is on the cards in order to create awareness for their activities and to share contributions with the less privileged.

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