Wednesday 20 February 2019

Franchising With ExpanGlobal...

With a view to bringing over 100 leading brands and key delegates from around the world under one roof, ExpanGlobal hosted India’s Largest International Global Franchise Show at Le Meridien this week.



Throughout the show, attendees were encouraged to take advantage of the expansive display of franchise opportunities, explore and network with industry-leading franchise brands, and attend comprehensive programs.



Global Franchise Show offers guests the chance to learn strategies for success with over seminars and in-depth workshops. The show acts as a mediator that provides the best of both worlds. While for the franchisor, it brings the best form of capital that is equity free and debt free, for the franchisee it provides a guided opportunity to own and operate a business. The franchisees focus on the operations while the franchisor concentrates on enhancing the core competencies.

This being ExpanGlobal's first show in India, the event featured brands across Food & Beverage, Retail, Education, Health & Wellness, and Service Sectors.







Speaking about the event, Mr. Raghav Khattar, President Marketing and Communication, ExpanGlobal said,

“We’ve always supported the National Event shows and believe strongly in the concept of franchise expositions, although we recommend a variety of marketing channels to franchisors, the Franchise expos are consistently part of new and existing franchise marketing plans. We appreciate the consistency and professional relationship that National Events has always shown
us and our clients who exhibit with them.”



On the other hand, Mr. Mrinal Srivastava who is President Global Expansion and Strategy at ExpanGlobal was of the following opinion

“As economic optimism continues to rise and the franchise industry grows to new heights, many businessmen and women are turning to franchising to transform their lives. Each year, exhibitors who come to Global Franchise Show have the opportunity to shine a spotlight on their franchise brand, introduce their investment opportunity to hundreds of qualified individuals, attract new leads, and connect face-to-face with existing candidates all over a two-day period. The show generates massive amounts of foot traffic – allowing the franchisors on-site to be introduced to quality leads who will allow them to break into new regions and/or further develop their reach in existing markets.”

All in all, it was a great opportunity for stakeholders in the franchise world. :)

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