It is said that one should their keep friends close and enemies closer. I would like to rephrase it to 'Keep Your Friends Close, and Farmers Closer', because this is the era where health is of utmost importance and our intake in terms of food, is to viewed critically.
With adulteration being at the helm for any and every kind of fruits, veggies, staples, and even processed food, one must be concerned as well as informed as to what is going into our bodies, owing to the fact that what the hand accepts as food for nourishment could turn out to be toxic in the long run.
It is imperative to embrace the organic route for our diet as above all, it is the natural soil that is capable of providing any food cultivation the nutrients it requires for maturation so that it could benefit and not harm our systems.
Keeping the above concept in mind, India’s first e-commerce portal dedicated to the organically grown citrus fruit Kinnow has been launched by Alba Info Solutions LLP.
Kinnowkart.com ensures delivery of best quality non-preserved Kinnow at one's doorstep thus, adhering to the farm-to-table ideology, of providing completely fresh, preservative-free fruit, to the health-conscious masses.
Kinnowkart.com is Alba Solutions' third offering looking towards benefitting society. The other two being Shiksha Sudhar (an Edu-socio initiative) and HorsesofIndia (A dedication to equestrian pursuits).
Also known as Punjab’s 'King Fruit', Kinnow is highly regarded for its health benefits. Kinnow harvesting begins when it sports an orange hue on the outside, typically from December to February. The best harvesting time is mid-January to mid-February when the fruit attains a TSS/acid ratio of 12:1 to 14:1.
Mr. Deepak Khanna, Director Alba Info Solutions LLP had this to say about KinnowKart.
“We provide 100% organic Kinnows straight from our farms in Abohar to your table within 36 hours. We have also tied with leading schools for placement of Kinnowkart counters, vending freshly squeezed Kinnow juice. The fruit can be stored in cold storage at a temperature of 4-5 °C and a relative humidity of 85-90%.”
Mr. Kunal Chahar, Director Alba Info Solutions LLP further added - “Kinnows have multiple health benefits. It is one of those fruits that aids digestion, works as a body energizer, and helps in kick-starting the metabolism and keeping one healthy for a long time”.
The fruit 'Kinnow' is a high yield mandarin hybrid cultivated extensively in the wider Punjab region of India. It is a hybrid of two citrus cultivars: 'King' (Citrus nobilis) × 'Willow Leaf' (Citrus deliciosa) - first developed by Howard B. Frost, at the University of California Citrus Experiment Station. After evaluation, 'Kinnow' was released as a new citrus hybrid for commercial cultivation in 1935.
In the hot climate, plants can grow up to 35 feet high. Kinnow trees are highly productive; it is not uncommon to find 1000 fruits per tree. The fruit matures in January-February. It peels easily and has a high juice content.
Kinnowkart.com has tied up with TGH Lifestyle Services Pvt. Ltd for distribution to corporate Speaking at the occasion Ms. Ritu Grover, CEO TGH said,
“We have been working for various corporate for so many years. This is one fruit which though seasonal has multiple benefits and that is why we decided to tie up for promotion and for spreading the good word.”
On the whole, it is a good initiative on Alba Info Solutions' part, and I hope that it is received nicely by the masses too.
With adulteration being at the helm for any and every kind of fruits, veggies, staples, and even processed food, one must be concerned as well as informed as to what is going into our bodies, owing to the fact that what the hand accepts as food for nourishment could turn out to be toxic in the long run.
It is imperative to embrace the organic route for our diet as above all, it is the natural soil that is capable of providing any food cultivation the nutrients it requires for maturation so that it could benefit and not harm our systems.
Keeping the above concept in mind, India’s first e-commerce portal dedicated to the organically grown citrus fruit Kinnow has been launched by Alba Info Solutions LLP.
Kinnowkart.com ensures delivery of best quality non-preserved Kinnow at one's doorstep thus, adhering to the farm-to-table ideology, of providing completely fresh, preservative-free fruit, to the health-conscious masses.
Kinnowkart.com is Alba Solutions' third offering looking towards benefitting society. The other two being Shiksha Sudhar (an Edu-socio initiative) and HorsesofIndia (A dedication to equestrian pursuits).
Also known as Punjab’s 'King Fruit', Kinnow is highly regarded for its health benefits. Kinnow harvesting begins when it sports an orange hue on the outside, typically from December to February. The best harvesting time is mid-January to mid-February when the fruit attains a TSS/acid ratio of 12:1 to 14:1.
Mr. Deepak Khanna, Director Alba Info Solutions LLP had this to say about KinnowKart.
“We provide 100% organic Kinnows straight from our farms in Abohar to your table within 36 hours. We have also tied with leading schools for placement of Kinnowkart counters, vending freshly squeezed Kinnow juice. The fruit can be stored in cold storage at a temperature of 4-5 °C and a relative humidity of 85-90%.”
Mr. Kunal Chahar, Director Alba Info Solutions LLP further added - “Kinnows have multiple health benefits. It is one of those fruits that aids digestion, works as a body energizer, and helps in kick-starting the metabolism and keeping one healthy for a long time”.
The fruit 'Kinnow' is a high yield mandarin hybrid cultivated extensively in the wider Punjab region of India. It is a hybrid of two citrus cultivars: 'King' (Citrus nobilis) × 'Willow Leaf' (Citrus deliciosa) - first developed by Howard B. Frost, at the University of California Citrus Experiment Station. After evaluation, 'Kinnow' was released as a new citrus hybrid for commercial cultivation in 1935.
In the hot climate, plants can grow up to 35 feet high. Kinnow trees are highly productive; it is not uncommon to find 1000 fruits per tree. The fruit matures in January-February. It peels easily and has a high juice content.
Kinnowkart.com has tied up with TGH Lifestyle Services Pvt. Ltd for distribution to corporate Speaking at the occasion Ms. Ritu Grover, CEO TGH said,
“We have been working for various corporate for so many years. This is one fruit which though seasonal has multiple benefits and that is why we decided to tie up for promotion and for spreading the good word.”
On the whole, it is a good initiative on Alba Info Solutions' part, and I hope that it is received nicely by the masses too.
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