Incepted with the vision to transform luxury viewing in the television segment, VU TV is the Numero Uno Smart TV brand in India. Cashing a revenue of ₹500 Crore in 2016-17 and a projected revenue of ₹1000 Crore, VU is now the #3 brand in India for 4K TVs after Sony and Samsung. With its new series launch, it strengthens its hold as the highest selling TV brand online and the choice of the youth in India.
The launch held last week witnessed the first Smart TV that is researched and developed in India. From hardware to software, Pop Smart TV is the shining beacon of the Make in India initiative adapted by VU TV. Additionally, the launch introduced the world’s first office TV, the Office Smart, and Premium Smart TV. With the right integration of technology, content, and apps (YouTube, YuppTV, Hungama, Eros and more) the new and distinguished Smart TV range by VU TV is set to best serve the intelligent Internet Generation of today.
Commenting on the launch, Devita Saraf, CEO & Design Head, VU TV said,
“I am excited to announce launch the new TV series from VU TV, bringing together unprecedented and immensely required functionalities for today’s generation. VU is at the forefront of innovation in television technology in India and we are proud to present the Indian Youth and Professionals with the most spectacular solutions. ”
Pop Smart TV (Available in 49”, 43”, and 32”) is a ‘Make in India’ initiative and the first of its kind to support PC casting from Windows and Macbook. Comprising the choices of on-demand channels like Hungama, Eros Now, YuppTV, Ted, Daily Motion and more, Pop Smart enables viewers to share Picture, Video, Music on TV from Android or iOS Mobile. Furthermore, it enables controlling TV function from smart phone and use of keyboard functionality while interacting with browser. The One Touch Pop Remote Control provides pop buttons for favourite apps like YouTube, Browser, App store and Media, making the entire experience completely hassle-free.
Office Smart TV (Available in 75”, 65”, 55”, and 49”) is perhaps one of the grooviest productivity tools, that comes with in-built computer and Windows OS for PPT, Excel, Word, Outlook etc. With its wireless and wired network connectivity and 32 GB storage, the Office Smart TV allows users to send emails directly to the TV while preparing for meetings or accessing cloud apps, CRM software, or other network files directly from the Office TV. The plug and play solution offers complete employee privacy, not having to connect PC for display.
Premium Smart TV (Available in 55”, 49”, 43”, 39”, and 32”) is empowered with Quad-core Internet Video Processor, has been built on Premium OS, offering the fastest processing speed. Licensed with YouTube & Netflix, the series offer unparalleled convenience. The user can press Netflix or YouTube button to turn on the App or push the videos from YouTube on a smart phone to the TV to ease viewing.
The Screen Mirroring feature of the Premium range allows users to share life moments on VU TV. Enabled via Any View cast or DLNA, the TV can then be used to share content from a computer, tablet or smartphone on Wifi or LAN. The screen can be easily synced via Smart Control or DLNA.
VU has pioneered innovative television technology since its establishment in 2006 between California, USA, and India. Consistently, VU has been winning hearts by receiving a 5/5 rating on multiple consumer forums, along with winning the “TV of the Year Award”. VU elevates the consumer experience by providing personalized services, understanding consumer entertainment preferences and is in turn progressing rapidly to become the fastest growing TV brand in various segments.
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